← The Procter & Gamble Company

PG

Rule of 40

Rule of 40 combines revenue growth and free cash flow margin in one quarterly score.

Latest Rule of 40: +22 (2026Q1); +10 pts YoY.

Revenue EPS Free Cash Flow Gross Margin FCF Margin P/E Ratio Cumulative FCF Shares Outstanding Rule of 40

Quarterly Rule of 40 Data

Period Value
2024Q2 +25
2024Q3 +15
2024Q4 +20
2025Q1 +12
2025Q2 +21
2025Q3 +22
2025Q4 +19
2026Q1 +22

Consumer Comparison

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Other PG Charts

More quarter-by-quarter fundamentals for The Procter & Gamble Company

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Revenue →

EPS →

Free Cash Flow →

Gross Margin →

FCF Margin →

P/E Ratio →

Cumulative FCF →

Shares Outstanding →